국제경영 POSCO 포스코 기업분석(영문)

국제경영 POSCO 포스코 기업분석(영문)

[국제경영] POSCO 포스코 기업분석(영문).pptx

목차 0. Background Corporate Analysis 1. Resource Acquisition Strategy 2. Global Expansion Strategy Recommendations 1. Raw Material Self-Sufficiency 2. International Entry Mode Selection 3. International Site Selection Strategy 본문 Acquisition of a 24.5% stake Worth USD162mn/KRW 194.6bn Starts production from 2014, expected to secure 9.8mn tons of ores per year Iron ore self-supply ratio: 18%  34% Holds a significant part in POSCO’s strategy Include both iron ore mine development and infrastructure POSCO look to obtain more than 600mn tons of iron orereserves over the span of 30 years Despite constant investment, the raw material market is forecasted to remain undersupplied for the next few years. Limited and undersupplied resources Increasing price of raw material Self-efficiency ratio Experience in developing a new mine in huge projects Vast networks in various regions - About 100 offices abroad (94) - Plan to have more branches 본문내용 Strategy Recommendations 1. Raw Material Self-Sufficiency 2. International Entry Mode Selection 3. International Site Selection Strategy 0. Background Company Background Introduction , Korea’s “Volks-stahl*” Founded in 1968 “World’s most competitive Steel maker(2010)” Superior Core Technology-FINEX 57% Domestic / 43% Worldwide 8th biggest Korean conglomerate with 61 subsidiaries * “National ste