소비자행동론 핑크패드(Pink pad) 마케팅 전략

소비자행동론 핑크패드(Pink pad) 마케팅 전략 [소비자행동론] 핑크패드(Pink pad) 마케팅 전략.pptx 목차 Contents Step 1. Competitive market situation Step 2. Consumers’ perception and belief Step 3. Developing New Brand 본문 they were delivered clean in the natural situations Which is uncomportable Consumer can do nomally With white th the image that clean and fresh morning appeal that urban and sophisticated delicate and sensitive the format is speech About using experience For everyday like freely and fresh Reach every woman with our product Impossible, but still a goal Women 20-25 years University students, Career, Trendy, Mature Not to old neither to young Don’t care, experienced Valuable knowledge Our ideas, Insight of what could work 본문내용 ew Brand Step 2. Consumers’ perception and belief Step 1. Competitive market situation Product category: Sanitary Pads Three different brands: Whisper White body-fit Competitive market situation Strategies across each brand’s marketing communications someday, in the quantitative It can be safe they concentrate on Their feather which is absorptivity Ads communication Strategies across eac